Same Old Song and Dance
The Obama Campaign released this ad today, titled SAME, which is a straight forward attempt at illustrating a close intimate relationship between McCain and Bush, on a personal and political level. Â
This is the least creative spot put out by the Obama campaign so far in the General Election, and I think it is the most effective. Â Past spots by the campaign tried poorly executed humor, light hearted songs and insinuation to try to convey the message that McCain is simply an extension of Bush.
This spot cuts to the chase and it is clearly Obama’s strongest line of attack. Â I am willing to bet the Obama team planned this spot in timing with the Bush speech, which was supposed to take place at the Republican Convention.
This ad also shows message discipline, compared to the recent attacks on Sarah Palin. Â These kinds of undisciplined, personal and overtly malicious attacks, if kept up, will undoubtedly back fire. Â
Why? – While, voters have come to accept contrast and negative campaigning as part of the political process, they can much more easily identify personal attacks – and they have limited tolerance for it.









September 2nd, 2008 at 3:59 pm
You know, I have to tell you, I really enjoy this blog and the insight from everyone who participates. I find it to be refreshing and very informative. I wish there were more blogs like it. Anyway, I felt it was about time I posted, I’ve spent most of my time here just lurking and reading, but today for some reason I just felt compelled to say this.
September 2nd, 2008 at 4:11 pm
Thank you. Keep spreading the word. Comments, idea sharing and discussions are what makes blogs important forums. Glad you enjoy reading as mush as I am enjoying writing.
September 2nd, 2008 at 5:00 pm
Can you tell me who did your layout? I’ve been looking for one kind of like yours. Thank you.
September 2nd, 2008 at 8:11 pm
Actually my intern constructed most of layout. I was very specific with what I wanted in terms of design and look. I am still tweaking here and there.
Down at the bottom you can see it is a word press template.